Evaluation Glossary

Face Validity

The face validity of survey instruments and tests used in psychometrics, is assessed by cursory review of the items (questions) by untrained individuals. The individuals make their judgments on whether the items are relevant. For example, a researcher developing an IQ-test might ask his friends and relatives to read the questions and make their judgements.

Source

Koliadin, V. Statistical Glossary. The Institute for Statistical Education at Statistics.com.

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